TR-1: NOTIFICATION OF MAJOR INTEREST IN SHARES

1. Identity of the issuer or the underlying issuer of existing shares to which voting rights are attached:

  Rentokil Initial plc

2 Reason for the notification (please tick the appropriate box or boxes):

An acquisition or disposal of voting rights

 Yes 

An acquisition or disposal of qualifying financial instruments which may result in the acquisition of shares already issued to which voting rights are attached

An acquisition or disposal of instruments with similar economic effect to qualifying financial instruments

An event changing the breakdown of voting rights

Other (please specify):

3. Full name of person(s) subject to the notification obligation:

  Aviva plc & its subsidiaries

4. Full name of shareholder(s) (if different from 3.):

 Registered Holders:

BNY Norwich Union Nominees Ltd 7,947,507*

Chase GA Group Nominees Ltd

43,463,079*

Chase Nominees Ltd

1,876,794*

CUIM Nominee Ltd

1,154,287*

Vidacos Nominees Ltd

122,177*

*denotes direct interest

BNP Paribas - London

203,766

Chase Nominees - London

11,026,575

Credit Agricole Indosuez

172,000

State Street Nominees Ltd

2,930,620

Vidacos Nominees Ltd

21,273,573

5. Date of the transaction and date on which the threshold is crossed or reached:

 13 July 2009

6. Date on which issuer notified:

 14 July 2009

7. Threshold(s) that is/are crossed or reached:

 5% to <5% change at combined interest

8. Notified details:

A: Voting rights attached to shares

Class/type of
shares

if possible using
the ISIN CODE

Situation previous
to the triggering
transaction

Resulting situation after the triggering transaction

Number
of
Shares

Number
of
Voting
Rights

Number
of shares

Number of voting
rights

% of voting rights

Direct

Direct

Indirect

Direct

Indirect

 GB00B028RF11

92,754,576 

 92,754,576

 54,563,844

 54,563,844

 36,056,714

 3.01%

1.98%

 Ordinary shares

B: Qualifying Financial Instruments

Resulting situation after the triggering transaction

Type of financial
instrument

Expiration
date

Exercise/ 
Conversion 
Period

Number of voting
rights that may be
acquired if the
instrument is
exercised/ converted.

% of voting
rights

C: Financial Instruments with similar economic effect to Qualifying Financial Instruments

Resulting situation after the triggering transaction

Type of financial
instrument

Exercise 
price

Expiration 
date

Exercise/
Conversion 
period

Number of voting 
rights instrument 
refers to

% of voting rights

Nominal

Delta

Total (A+B+C)

Number of voting rights

Percentage of voting rights

 90,620,558

 4.99%

9. Chain of controlled undertakings through which the voting rights and/or the
financial instruments are effectively held, if applicable:

 The voting rights are managed and controlled by Aviva Investors Global Services Limited and Aviva Investors France SA , with the following chain of controlled undertakings:-

Aviva Investors Global Services Limited:

• Aviva plc (Parent Company)

• Aviva Group Holdings Limited (wholly owned subsidiary of Aviva plc)

• Aviva Investors Holdings Limited (wholly owned subsidiary of Aviva Group Holdings Limited)

• Aviva Investors Global Services Limited (wholly owned subsidiary of Aviva Investors Holdings Limited)

Aviva Investors France SA:

• Aviva plc (Parent Company)

• Aviva Group Holdings Limited (wholly owned subsidiary of Aviva plc)

• Aviva International Insurance Limited (wholly owned subsidiary of Aviva Group Holdings Limited)

• Aviva Insurance Limited (wholly owned subsidiary of Aviva International Insurance Limited)

• Aviva International Holdings Limited (wholly owned subsidiary of Aviva Insurance Limited)

• Aviva Participations SA (wholly owned subsidiary of Aviva International Holdings Limited)

• Aviva France SA (wholly owned subsidiary of Aviva Participations SA)

• Aviva Investors France SA (wholly owned subsidiary of Aviva France SA)

Proxy Voting:

10. Name of the proxy holder:

 See section 4

11. Number of voting rights proxy holder will cease to hold:

12. Date on which proxy holder will cease to hold voting rights:

13. Additional information:

 Figures are based on a total number of  voting rights of 1,814,831,011

14. Contact name:

 Paul Griffiths

15. Contact telephone number:

01293 858 160